REPORTING · ECOMMERCE P&L · LIVE IN PRODUCTION

Real profit, not vanity revenue.

A true-net-profit dashboard for an ecommerce brand — revenue minus product cost, payment fees, shipping, and live ad spend across every channel, right down to the per-order margin.

NodeStore APIMulti-channel adsCarrier costPostgres

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WHAT IT DOES

The problem — and the fix.

Revenue is the number everyone watches and the one that lies. This dashboard shows what's actually left after cost of goods, payment fees, shipping, and ad spend — the profit, not the top line.

It pulls sales from the store, ad spend live from every channel, and real shipping cost from carrier invoices, then reconciles it all down to the margin on each individual order.

Per-order

margin, not just totals

Live

ad spend across channels

True net

after every real cost

Features

BUILT TO SOLVE ONE PROBLEM WELL

True P&L

Revenue minus COGS, fees, shipping, and ads — the real bottom line, by period.

Per-order profit

Margin on every order, with the actual shipping cost matched in.

Live ad spend

Spend pulled from every ad channel and folded into profit automatically.

Product profitability

Which SKUs actually make money once every cost is counted.

Real shipping cost

Carrier-invoice cost reconciled to each order, not a flat estimate.

Costs & settings

COGS, fee rates, and ad sources configurable, with per-order overrides.

A look inside

Dashboard

Net profit and margin over any period.

Order profit

Per-order revenue, cost, and true margin.

Costs & settings

COGS, fees, and ad sources — with per-order overrides.

UNDER THE HOOD

How it's built

Node service + pluggable JSON/Postgres store

Connectors: store sales, multi-channel ad spend, carrier cost

Isomorphic profit model — one source of truth, browser + server

Carrier-invoice importer reconciles waybill → order

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